tips & tricks
‘Tis the Season to do budgets……
Fa la la la la la la la la. I can’t believe November is here. Hotels are actively trying to finalize budgets to present to
Improving Search Traffic with Social Media
Social Media is more than the customer service tool of the new age. It's also an important factor in your organic search performance.
Making Sense of Google’s Updates, or as We Like to Call it, the “Google Zoo”
Penguin? Panda? Google is changing faster than ever, but are you keeping up with the "Google Zoo?" We explore the latest in SEO tactics for
Making Your Site ADA Compliant
With the recent 60 day extension on the deadline for pool lifts, hoteliers are sure to have ADA compliance on their minds. But have you
Creating SEO Friendly URLs – Dashes vs. Underscores
Why should you use dashes over underscores when creating URLs? SEO experts recommend using dashes over underscores for search engine recognition. Search engines see hyphens
Defining your Hotel Through Reviews Continued
Our experts offer solid advice on managing online reviews. Learn how to change a negative review into a positive image
Defining your Hotel Through Reviews
Online reviews have untold marketing value. Find out how proper management of online reviews can improve your business
Headline Heartache – Writing Headlines for the Web
We reveal some simple tips and tricks to writing headlines with impact
Where is your conversion?
Are you seeing the traffic but not the conversion? You’ve checked your SEO strategy is sound, content is engaging and the traffic is coming in,
